On South Main Street in Canandaigua, TruAgent operates as a real estate agency with a focus on quality of service. This approach is reflected in the company's culture, which promotes high professional standards and supports its advisors in creating a seamless experience for clients. TruAgent's team is part of a larger organization with headquarters in Rochester, NY, bringing a network of resources to the local community. The agency's presence in Canandaigua contributes to the town's real estate landscape.

TruAgent's approach to real estate is centered around providing a high level of service, with a focus on integrity, professionalism, and experience. The company's advisors are supported by a culture of inclusion, coaching, and training, allowing them to deliver results and raise the bar for the industry. With a combined wealth of experience, TruAgent's partners have created a platform that prioritizes quality and community involvement, making them a notable presence in the Finger Lakes region's real estate market.